Perrier creates content for all consumer touchpoints

The Challenge

Perrier partnered with Social Native to create high volumes of diverse and authentic content that the brand could use to connect with customers across every touchpoint.

The Solution

Perrier empowered creators to get creative with the content they produced. The key was to have a wide variety of content that would appeal to multiple personas and demographics.

The Results

Perrier activated over 100 creators to create unique and authentic content. The brand re-used the content across their social and paid channels to increase consumer sentiment, and increase campaign engagement and share of conversation.


Engagement rate vs. previous best campaign


Positive sentiment


Share of conversation vs. previous best campaign

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get results like these?

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