Graze creates 2,000+ images and videos to fuel UGC strategy

The Challenge

Graze partnered with Social Native to create a cohesive content strategy that was consistent and streamlined across their blog, websites, emails, booklets and social channels to build local relationships and drive sales.

The Solution

Graze identified select consumers across the country to ship snack boxes to, and asked them to sample the box and create content that illustrates their love for the snacks.

graze ugc strategy

The Results

Graze created over 2,000 UGC assets to drive awareness and build momentum across content channels. The brand saw 25% higher engagement on Instagram, 10% more organic reach on Facebook, and 20% higher LTV customers.


Higher LTV customers


Higher engagement on Instagram


Higher organic reach on Facebook

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get results like these?

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