The Story

Caesars Entertainment needed a way to generate positive sentiment around the brand, engage its existing customer base, and acquire new visitors. 

The Goal

Caesars partnered with Social Native to generate engagements for on-site activations for its hotels, including Bally’s, Harrah’s, Rio, Planet Hollywood, and Paris Las Vegas. 

Creator drink at Caesars pool engages customers
Female creator at Caesars hotel in Vegas engages customers
Creator's Caesars Paris Hotel in Vegas engages customers

The Results

Caesars Entertainment has run 22 campaigns with Social Native, creating 460+ pieces of content, earning a 3.55% engagement rate, reaching 14.8M potential visitors, and generating over 503k engagements. 

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Consumers Reached
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Average Engagements

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